Going green in a booth design may seem like a luxury, particularly in today’s economy.  Rogers eBook Exhibiting Green offers some tips on booth strategies that are good for the planet and also save time and money.  Download the PDF to read more…

From the book:

Trade show exhibit design is undergoing a revolution bringing new materials and design techniques that are lighter, easier to ship, easier to assemble and are reusable. Moreover, environmental consciousness has become a positive and marketable attribute that touts the cutting edge efficiency of many companies.

In other words, going green at your next trade show may be healthy for the planet, but it may also be healthy for your company’s bottom line.

Tension fabric systems are great. They’re lightweight, easy to ship and store, and changing logos, images, and colors is a snap. So why do some booths completely miss the point of this fantastic design tool and building material? Companies who use tension fabric systems tend to recreate the square boxes that they’ve always called home at tradeshows. When we’re presented with a versatile technology we tend to see it as a better version of something old but we don’t let our imaginations really sore with it. Here are some ways to go above and beyond with tension fabric: Read the full story