The world seems scratching its head about the iPad.  Is it a giant iPhone with no real application, or is it so incredibly ahead of its time that we just haven’t figured out where it fits into our lives?  We’ve talked quite a bit about touch screen applications at trade shows here on TSF, but they’re very expensive applications.  While the iPad isn’t cheap for consumers, they are relatively cheap for most trade show budgets.  The large screen and intuitive input (you touch stuff) seem natural for  demonstrations, events, meeting, etc.

Interactive Meeting Technology has a terrific post outlining what some of those possibilities are: Read the full story

Let’s face it…new technology comes and goes and separating real trends from the latest gizmo can be difficult.  The Rogers Company put together a brief overview of some of the important technological drivers for tradeshows.  Keep in mind, these trends are driven as much by what the industry needs as what it offers.  It’s important for exhibitors to recognize what they can get from technology and not be driven by the ‘latest and greatest’ thing out there.  From the book: Read the full story

Interactivity has made some huge leaps in the past few years. From video games to the cars people drive, there are more buzzes and whistles in everyday life than ever before. Read the full story