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Time Lapse Video of ABB Rogers Produces ABB Automation Budget Pressure Flexible LED Screen A Trade Show Rating System? Don
 
Time Lapse Video of ABB’s Annual Private Trade Show

Time Lapse Video of ABB’s Annual Private Trade Show

This is a very unique time lapse video which features from beginning to end, the complete show-floor set-up, the show itself and the dismantle of ABB’s annual private event, Automation & Power World 2011 held in Orlando, Florida. The Rogers Company acted as the General Contractor and produced and managed the entire event in conjunction [...]

Rogers Produces ABB Automation & Power World 2011

Rogers Produces ABB Automation & Power World 2011

The Rogers Company (www.therogersco.com) reports another successful year producing Automation & Power World 2011 (APW-11) for ABB. “ABB is a global leader in power and automation technologies that enable utility and industry customers to improve their performance while lowering environmental impact.” The event was held at the Marriott World Center in Orlando, FL April 18-21, [...]

Budget Pressure “New Normal” for Healthcare Convention Marketing

Budget Pressure “New Normal” for Healthcare Convention Marketing

Eric Allen of the Healthcare Convention & Exhibitors Association writes about a survey of HCEA members regarding their trade show marketing spends for 2011. Allen writes that: While the healthcare convention marketing industry is still fundamentally sound, it appears that budgetary pressures are the “new normal,” and results measurement will become increasingly important to help [...]

Flexible LED Screen

Flexible LED Screen

Moving images have become a staple of trade show exhibits. Flat screen and projections give exhibitors and designers more options for dynamic displays.  But there is still one challenge when it comes to presenting animation, films, and presentation:  screens still must be, more or less, flat.  Technologies like the flexible LED screen, available from Tallen, [...]

A Trade Show Rating System?

A Trade Show Rating System?

Think there should be a ‘Consumer Reports’ for trade shows?  Jim Wurm on the EIC blog thinks so.  And he’s pretty adamant  about it too: If Consumer Reports can put together comparative product info on products that cost as little as $50, why can’t the trade show industry, with exhibitors who budget in the millions [...]

Don’t Exhibit, Don’t Demo, Solve a Problem

Don’t Exhibit, Don’t Demo, Solve a Problem

If you think about the word exhibit, it’s really linked to museums. Whether it’s art or natural history, an exhibit is something that you go to see, walk through, and then leave. The same thing is true with a demonstration. It’s not quite real. It’s ONLY a demonstration. So why do we use these words [...]

Less is More in Norway

31 January 2008

The Nobel Peace Center in Norway is bursting at the seams with ideas and passion. But it isn’t filled with much else: a great example of how less is often more when it comes to design.

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Posted in Design Trends1 Comment

Could You Be The Next Steve Jobs?

31 January 2008

Giving a presentation on your latest hot new product? Is it as cool as the iPhone or MacBook Air? Probably not. But that doens’t mean that your presentation needs to be. Sure, Steve Jobs is marketing cool stuff, but he also consistent gives compelling presentation. In the January 25, 2008 issue of BusinessWeek, Carmine Gallo [...]

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Posted in Marketing Strategies0 Comments

Polls

14 January 2008

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Posted in Polls0 Comments

Disney Pilot Program Links Nintendo DS with Park Navigation

18 December 2007

Using electronic devices to navigate large venues has been tested in some arenas. But the barrier is always in finding a device that is universal enough to make sense. Apparently Disney is testing a program that will allow visitors to use their Nintendo DS as an interactive guide the park.

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Posted in State of the Art0 Comments

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