The Rogers Company engineers creative solution for
Saint-Gobain Performance Plastic’s ONESuit® at major trade show
Maximizing booth space, engaging attendees, and staying under budget are top priorities for many clients of The Rogers Company. Saint-Gobain Performance Plastics, a leader in materials technology, was no exception when it faced the challenge of exhibiting its line of ONESuit® hazmat suits at 2009’s FDIC. Read the full story
The process of going to a tradeshow is never easy — for an individual or a company. Whether it’s travel, organizing staff or setting up a booth, just the shear logistics of getting there can be a distraction from why you went in the first place. The Rogers Company has tried to alleviate this just a little bit by providing a guide to streamlining the design, build and delivery process for trade show booths. We’re not all designers, but if we think like one when we’re working with one it could make life a whole lot easier. Read the full story
Going green in a booth design may seem like a luxury, particularly in today’s economy. Rogers eBook Exhibiting Green offers some tips on booth strategies that are good for the planet and also save time and money. Download the PDF to read more… Read the full story
We noticed that a big destination for visitors to the site has been our Design Trends category. Here are some of our most popular articles in that category for your reading pleasure:
Tension fabric systems are great. They’re lightweight, easy to ship and store, and changing logos, images, and colors is a snap. So why do some booths completely miss the point of this fantastic design tool and building material? Companies who use tension fabric systems tend to recreate the square boxes that they’ve always called home at tradeshows. When we’re presented with a versatile technology we tend to see it as a better version of something old but we don’t let our imaginations really sore with it. Here are some ways to go above and beyond with tension fabric: Read the full story
So while we’re not sure entirely how this works, it’s darned cool. It’s the closest thing to fully interactive holograms bridging the gap between the online world and the cyber realm.
The applications seem endless. There’s definitely a “Wow!” factor here but after the dust settle, it seems like there could be some very practical applications at trade shows as well as in sales.
Sukki Jahnke of the Rogers Company speaks at Event Expo in Cleveland on exhibit design and how Rogers helps its clients build business. There are a whole slew of videos from the event hosted on New Image Media’s website. Read the full story
Here are some very cool pics from the Euroshop in Düsseldorf this past February. The show is focused, obviously, on retail environments but there are all kinds of great ideas for any kind of branded spaces. It being a tradeshow itself, Euroshop is also a great place to see how these design ideas play in a tradeshow environment.
So a question out to our readers: Why are European tradeshows so much more dynamic looking than their American counterparts? Leave you comments below past the pictures. Enjoy! Read the full story
CBC Magazine (Cleveland Business Connects) is presenting a talk in June by Jill Buck on Profitability Through Sustainability. Buck is an expert on green marketing and it looks like the talk will focus on the idea of addressing green issues and bottom line issues at the same time. The talk is part of CBC’s Amplify Series. An E-book Exhibiting Green from The Rogers Company is available on the same issues focused on trade show and exhibit design. Read the full story
Another free e-book is available on the Roger’s site. This one is on green tradeshow booth design. There are many different reasons to go green at tradeshows today. Read the full story