Interactivity has made some huge leaps in the past few years. From video games to the cars people drive, there are more buzzes and whistles in everyday life than ever before. Of course, this makes it more of a challenge to achieve that ‘wow’ factor we’re always talking about.

This video shows how interactive floors can be used in a variety of different environments. What’s great about the video is that it shows the variety of different ways this kind of technology could be used. There are playful sports oriented games, music applications (think Tom Hanks in Big), and some very placid atmospheric images like a Koi Pond.

It’s also technology that people immediately ‘get’. There aren’t any instructions needed or a lengthy learning curve. People interact with this immediately and that’s kind of the point.

View the video here (Link) or just click on the image above.

Visit The Rogers Company website for information on some of the latest trends in marketing technology for trade shows and events.