The Rogers Company has posted a free e-book download titled An Insider’s Guide to Exhibit Design. The book is an introduction to working with designers most effectively from two of Rogers experienced crew.

From the book:

“Good booth design, even with a professional team, doesn’t just happen. Like everything from product development to marketing, success is in the process and everything starts with design. Finding a good design team and trusted trade show expert is a good first step, but contributing positively to the design process is a close second.”